The Euro Shop

Mechanic working under the hood of a car

Website Design, Graphic Design, Social Media, Google Ads

About the Client

The Euro Shop is a vehicle service center that specializes in German auto brands, including BMW, Mercedes, Porsche, & Audi. They present a high-end alternative to the dealership experience. Rather than just anyone touching your vehicle, The Euro Shop only employs Factory Certified Master Technicians. Dealerships and other service shops pay technicians by the job, which discourages quality workmanship. The Euro Shop Technicians are paid a salary, giving them the incentive to do great work.

Google Ads:

Prior to engaging FreshMove Media—like many auto shops—The Euro Shop was using a national digital agency. This digital agency’s selling point was it only specialized in the automotive industry. While that might sound compelling, it also means they take a cookie-cutter approach to digital marketing and website design—essentially, duplicating their work for clients all across the country. There was even another automotive shop across town that had the exact same social media and website content produced and posted by this agency. FreshMove Media took a tailored approach to improve The Euro Shop’s digital footprint. Their new website is now both engaging and feels authentic to their people & brand. After taking over their PPC Google Ad Campaigns, the FreshMove Media team increased their ROI, helping The Euro Shop achieve year-over-year growth, even during the 2020 & 2021 pandemic. Over the last three years, the Google Campaign managed by FreshMove Media has produced sizable revenue for The Euro Shop, and their website is consistently ranked among the top 5 German Vehicle Service Shops in the Richmond area.
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Clicks
0
Impressions
0
Conversions

Website Development:

The Euro Shop’s new website showcases a balance of SEO keyword strategies combined with high user readability and engagement. Avoiding stock imagery allows potential clients to get a clear, authentic picture of The Euro Shop experience.

Social Media:

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.
Hands working on a car with the caption "one shop. many specialties."
Gif showing someone demonstrating why a car part is defective and how the replacement correctly works
Image of an Audi with ditch the dealership written below it

The Euro Shop

Mechanic working under the hood of a car

Website Design, Graphic Design, Social Media, Google Ads

About the Client

The Euro Shop is a vehicle service center that specializes in German auto brands, including BMW, Mercedes, Porsche, & Audi. They present a high-end alternative to the dealership experience. Rather than just anyone touching your vehicle, The Euro Shop only employs Factory Certified Master Technicians. Dealerships and other service shops pay technicians by the job, which discourages quality workmanship. The Euro Shop Technicians are paid a salary, giving them the incentive to do great work.
Mechanic working under the hood of a car

About the Client

The Euro Shop is a vehicle service center that specializes in German auto brands, including BMW, Mercedes, Porsche, & Audi. They present a high-end alternative to the dealership experience. Rather than just anyone touching your vehicle, The Euro Shop only employs Factory Certified Master Technicians. Dealerships and other service shops pay technicians by the job, which discourages quality workmanship. The Euro Shop Technicians are paid a salary, giving them the incentive to do great work.

Website Design, Graphic Design, Social Media, Google Ads

Google Ads:

Prior to engaging FreshMove Media—like many auto shops—The Euro Shop was using a national digital agency. This digital agency’s selling point was it only specialized in the automotive industry. While that might sound compelling, it also means they take a cookie-cutter approach to digital marketing and website design—essentially, duplicating their work for clients all across the country. There was even another automotive shop across town that had the exact same social media and website content produced and posted by this agency.

FreshMove Media took a tailored approach to improve The Euro Shop’s digital footprint. Their new website is now both engaging and feels authentic to their people & brand. After taking over their PPC Google Ad Campaigns, the FreshMove Media team increased their ROI, helping The Euro Shop achieve year-over-year growth, even during the 2020 & 2021 pandemic.

Over the last three years, the Google Campaign managed by FreshMove Media has produced sizable revenue for The Euro Shop, and their website is consistently ranked among the top 5 German Vehicle Service Shops in the Richmond area.

20,000 +

Clicks

436,000

Impressions

3,200

Conversions

Google Ads:

Prior to engaging FreshMove Media—like many auto shops—The Euro Shop was using a national digital agency. This digital agency’s selling point was it only specialized in the automotive industry. While that might sound compelling, it also means they take a cookie-cutter approach to digital marketing and website design—essentially, duplicating their work for clients all across the country. There was even another automotive shop across town that had the exact same social media and website content produced and posted by this agency. FreshMove Media took a tailored approach to improve The Euro Shop’s digital footprint. Their new website is now both engaging and feels authentic to their people & brand. After taking over their PPC Google Ad Campaigns, the FreshMove Media team increased their ROI, helping The Euro Shop achieve year-over-year growth, even during the 2020 & 2021 pandemic. Over the last three years, the Google Campaign managed by FreshMove Media has produced sizable revenue for The Euro Shop, and their website is consistently ranked among the top 5 German Vehicle Service Shops in the Richmond area.

20,000 +

Clicks

436,000

Impressions

3,200

Conversions

Website Development:

The Euro Shop’s new website showcases a balance of SEO keyword strategies combined with high user readability and engagement. Avoiding stock imagery allows potential clients to get a clear, authentic picture of The Euro Shop experience.

Website Development:

The Euro Shop’s new website showcases a balance of SEO keyword strategies combined with high user readability and engagement. Avoiding stock imagery allows potential clients to get a clear, authentic picture of The Euro Shop experience.

Social Media:

Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur. Excepteur sint occaecat cupidatat non proident, sunt in culpa qui officia deserunt mollit anim id est laborum.
Graphic with make your vehicle repair process stress free with us written on it
Graphic of a testimonial for a car repair shop
Hands working on a car with the caption "one shop. many specialties."
Gif showing someone demonstrating why a car part is defective and how the replacement correctly works
Image of an Audi with ditch the dealership written below it
Graphic with make your vehicle repair process stress free with us written on it
Gif showing someone demonstrating why a car part is defective and how the replacement correctly works
Image of an Audi with ditch the dealership written below it
Hands working on a car with the caption "one shop. many specialties."
Graphic of a testimonial for a car repair shop

Social Media:

We managed Facebook and Instagram accounts for The Euro Shop through February 2024. During this time we worked to showcase their proficiency as German vehicle experts through highlighting impressive vehicle updates and transformations on their social platforms. Our social strategy for their business involved photo and video content, customer testimonials, and an emphasis on community engagement. Under our management, The Euro Shop’s social media platforms experienced a 64% increase in impressions and a 364% increase in engagements. 
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