LinkedIn is one of the most popular social media platforms for professionals and businesses alike. With over 700 million users, it’s an excellent platform to connect with potential clients, partners, and industry leaders. However, LinkedIn isn’t just a networking platform; it’s also a powerful tool for lead generation.

In this podcast episode from a few years back, we’ll explore the various ways you can use LinkedIn for lead generation, from optimizing your profile to using LinkedIn ads that is still relevant today. Whether you’re a small business owner or a seasoned marketer, these tips and strategies will help you generate more leads and grow your business.